diff --git a/homeassistant/components/braviatv/__init__.py b/homeassistant/components/braviatv/__init__.py
index 52fcf82b38b..1c183b397d8 100644
--- a/homeassistant/components/braviatv/__init__.py
+++ b/homeassistant/components/braviatv/__init__.py
@@ -11,6 +11,7 @@ from homeassistant.const import CONF_HOST, CONF_MAC, Platform
 from homeassistant.core import HomeAssistant
 from homeassistant.helpers.aiohttp_client import async_create_clientsession
 
+from .const import CONF_USE_SSL
 from .coordinator import BraviaTVConfigEntry, BraviaTVCoordinator
 
 PLATFORMS: Final[list[Platform]] = [
@@ -26,11 +27,12 @@ async def async_setup_entry(
     """Set up a config entry."""
     host = config_entry.data[CONF_HOST]
     mac = config_entry.data[CONF_MAC]
+    ssl = config_entry.data.get(CONF_USE_SSL, False)
 
     session = async_create_clientsession(
         hass, cookie_jar=CookieJar(unsafe=True, quote_cookie=False)
     )
-    client = BraviaClient(host, mac, session=session)
+    client = BraviaClient(host, mac, session=session, ssl=ssl)
     coordinator = BraviaTVCoordinator(
         hass=hass,
         config_entry=config_entry,
diff --git a/homeassistant/components/braviatv/config_flow.py b/homeassistant/components/braviatv/config_flow.py
index 1a5aa1fddd6..01ecddad1d4 100644
--- a/homeassistant/components/braviatv/config_flow.py
+++ b/homeassistant/components/braviatv/config_flow.py
@@ -28,6 +28,7 @@ from .const import (
     ATTR_MODEL,
     CONF_NICKNAME,
     CONF_USE_PSK,
+    CONF_USE_SSL,
     DOMAIN,
     NICKNAME_PREFIX,
 )
@@ -46,11 +47,12 @@ class BraviaTVConfigFlow(ConfigFlow, domain=DOMAIN):
     def create_client(self) -> None:
         """Create Bravia TV client from config."""
         host = self.device_config[CONF_HOST]
+        ssl = self.device_config[CONF_USE_SSL]
         session = async_create_clientsession(
             self.hass,
             cookie_jar=CookieJar(unsafe=True, quote_cookie=False),
         )
-        self.client = BraviaClient(host=host, session=session)
+        self.client = BraviaClient(host=host, session=session, ssl=ssl)
 
     async def gen_instance_ids(self) -> tuple[str, str]:
         """Generate client_id and nickname."""
@@ -123,10 +125,10 @@ class BraviaTVConfigFlow(ConfigFlow, domain=DOMAIN):
         self, user_input: dict[str, Any] | None = None
     ) -> ConfigFlowResult:
         """Handle authorize step."""
-        self.create_client()
-
         if user_input is not None:
             self.device_config[CONF_USE_PSK] = user_input[CONF_USE_PSK]
+            self.device_config[CONF_USE_SSL] = user_input[CONF_USE_SSL]
+            self.create_client()
             if user_input[CONF_USE_PSK]:
                 return await self.async_step_psk()
             return await self.async_step_pin()
@@ -136,6 +138,7 @@ class BraviaTVConfigFlow(ConfigFlow, domain=DOMAIN):
             data_schema=vol.Schema(
                 {
                     vol.Required(CONF_USE_PSK, default=False): bool,
+                    vol.Required(CONF_USE_SSL, default=False): bool,
                 }
             ),
         )
diff --git a/homeassistant/components/braviatv/const.py b/homeassistant/components/braviatv/const.py
index aadd851fc7f..dc9d452dbbc 100644
--- a/homeassistant/components/braviatv/const.py
+++ b/homeassistant/components/braviatv/const.py
@@ -12,6 +12,7 @@ ATTR_MODEL: Final = "model"
 
 CONF_NICKNAME: Final = "nickname"
 CONF_USE_PSK: Final = "use_psk"
+CONF_USE_SSL: Final = "use_ssl"
 
 DOMAIN: Final = "braviatv"
 LEGACY_CLIENT_ID: Final = "HomeAssistant"
diff --git a/homeassistant/components/braviatv/strings.json b/homeassistant/components/braviatv/strings.json
index c3ba71b547f..9af0e920927 100644
--- a/homeassistant/components/braviatv/strings.json
+++ b/homeassistant/components/braviatv/strings.json
@@ -15,9 +15,10 @@
     "step": {
       "authorize": {
         "data": {
-          "use_psk": "Use PSK authentication"
+          "use_psk": "Use PSK authentication",
+          "use_ssl": "Use SSL connection"
         },
-        "description": "Make sure that «Control remotely» is enabled on your TV, go to: \nSettings -> Network -> Remote device settings -> Control remotely. \n\nThere are two authorization methods: PIN code or PSK (Pre-Shared Key). \nAuthorization via PSK is recommended as more stable.",
+        "description": "Make sure that «Control remotely» is enabled on your TV. Go to: \nSettings -> Network -> Remote device settings -> Control remotely. \n\nThere are two authorization methods: PIN code or PSK (Pre-Shared Key). \nAuthorization via PSK is recommended, as it is more stable. \n\nUse an SSL connection only if your TV supports this connection type.",
         "title": "Authorize Sony Bravia TV"
       },
       "confirm": {
diff --git a/tests/components/braviatv/test_config_flow.py b/tests/components/braviatv/test_config_flow.py
index e59d0b6805b..68dd31af6f7 100644
--- a/tests/components/braviatv/test_config_flow.py
+++ b/tests/components/braviatv/test_config_flow.py
@@ -13,6 +13,7 @@ import pytest
 from homeassistant.components.braviatv.const import (
     CONF_NICKNAME,
     CONF_USE_PSK,
+    CONF_USE_SSL,
     DOMAIN,
     NICKNAME_PREFIX,
 )
@@ -131,7 +132,7 @@ async def test_ssdp_discovery(hass: HomeAssistant) -> None:
         assert result["step_id"] == "authorize"
 
         result = await hass.config_entries.flow.async_configure(
-            result["flow_id"], user_input={CONF_USE_PSK: False}
+            result["flow_id"], user_input={CONF_USE_PSK: False, CONF_USE_SSL: False}
         )
 
         assert result["type"] is FlowResultType.FORM
@@ -148,6 +149,7 @@ async def test_ssdp_discovery(hass: HomeAssistant) -> None:
             CONF_HOST: "bravia-host",
             CONF_PIN: "1234",
             CONF_USE_PSK: False,
+            CONF_USE_SSL: False,
             CONF_MAC: "AA:BB:CC:DD:EE:FF",
             CONF_CLIENT_ID: uuid,
             CONF_NICKNAME: f"{NICKNAME_PREFIX} {uuid[:6]}",
@@ -307,8 +309,17 @@ async def test_duplicate_error(hass: HomeAssistant) -> None:
         assert result["reason"] == "already_configured"
 
 
-async def test_create_entry(hass: HomeAssistant) -> None:
-    """Test that entry is added correctly with PIN auth."""
+@pytest.mark.parametrize(
+    ("use_psk", "use_ssl"),
+    [
+        (True, False),
+        (False, False),
+        (True, True),
+        (False, True),
+    ],
+)
+async def test_create_entry(hass: HomeAssistant, use_psk, use_ssl) -> None:
+    """Test that entry is added correctly."""
     uuid = await instance_id.async_get(hass)
 
     with (
@@ -328,14 +339,14 @@ async def test_create_entry(hass: HomeAssistant) -> None:
         assert result["step_id"] == "authorize"
 
         result = await hass.config_entries.flow.async_configure(
-            result["flow_id"], user_input={CONF_USE_PSK: False}
+            result["flow_id"], user_input={CONF_USE_PSK: use_psk, CONF_USE_SSL: use_ssl}
         )
 
         assert result["type"] is FlowResultType.FORM
-        assert result["step_id"] == "pin"
+        assert result["step_id"] == "psk" if use_psk else "pin"
 
         result = await hass.config_entries.flow.async_configure(
-            result["flow_id"], user_input={CONF_PIN: "1234"}
+            result["flow_id"], user_input={CONF_PIN: "secret"}
         )
 
         assert result["type"] is FlowResultType.CREATE_ENTRY
@@ -343,50 +354,18 @@ async def test_create_entry(hass: HomeAssistant) -> None:
         assert result["title"] == "BRAVIA TV-Model"
         assert result["data"] == {
             CONF_HOST: "bravia-host",
-            CONF_PIN: "1234",
-            CONF_USE_PSK: False,
-            CONF_MAC: "AA:BB:CC:DD:EE:FF",
-            CONF_CLIENT_ID: uuid,
-            CONF_NICKNAME: f"{NICKNAME_PREFIX} {uuid[:6]}",
-        }
-
-
-async def test_create_entry_psk(hass: HomeAssistant) -> None:
-    """Test that entry is added correctly with PSK auth."""
-    with (
-        patch("pybravia.BraviaClient.connect"),
-        patch("pybravia.BraviaClient.set_wol_mode"),
-        patch(
-            "pybravia.BraviaClient.get_system_info",
-            return_value=BRAVIA_SYSTEM_INFO,
-        ),
-    ):
-        result = await hass.config_entries.flow.async_init(
-            DOMAIN, context={"source": SOURCE_USER}, data={CONF_HOST: "bravia-host"}
-        )
-
-        assert result["type"] is FlowResultType.FORM
-        assert result["step_id"] == "authorize"
-
-        result = await hass.config_entries.flow.async_configure(
-            result["flow_id"], user_input={CONF_USE_PSK: True}
-        )
-
-        assert result["type"] is FlowResultType.FORM
-        assert result["step_id"] == "psk"
-
-        result = await hass.config_entries.flow.async_configure(
-            result["flow_id"], user_input={CONF_PIN: "mypsk"}
-        )
-
-        assert result["type"] is FlowResultType.CREATE_ENTRY
-        assert result["result"].unique_id == "very_unique_string"
-        assert result["title"] == "BRAVIA TV-Model"
-        assert result["data"] == {
-            CONF_HOST: "bravia-host",
-            CONF_PIN: "mypsk",
-            CONF_USE_PSK: True,
+            CONF_PIN: "secret",
+            CONF_USE_PSK: use_psk,
+            CONF_USE_SSL: use_ssl,
             CONF_MAC: "AA:BB:CC:DD:EE:FF",
+            **(
+                {
+                    CONF_CLIENT_ID: uuid,
+                    CONF_NICKNAME: f"{NICKNAME_PREFIX} {uuid[:6]}",
+                }
+                if not use_psk
+                else {}
+            ),
         }